How to Create a Checkout Page in WordPress
People love to window shop. If you have been checking your “Goal Conversion” statistics on Google Analytics, you might notice that your online customers are doing the same thing. People just like to put things in their shopping cart and then leave.
So how can you improve that, how can you make sure that the user who visits your site is bound to make a purchase?
Well, In this tutorial we are going to cover all the necessary tips you can take to create the best checkout page on your WordPress website.
But before we create the checkout page we need to have our online store so let’s quickly go through these steps to ensure we have created our store.
The essential WooCommerce plugin contains all the necessary e-commerce platform elements. Users can customize the look of the storefront and keep it compatible with the rest of their brand and website.
WooCommerce also supports a wide range of shopping carts and checkout options with a variety of payment options that may correspond to sales worldwide or sales from specific countries.
When we install the woo-commerce plugin its provides us with all the necessary features to completely set up the whole online store.
Fig a. Features of Woo-Commerce to set-up a store
You can add your products one by one or you can upload all the products at once. This is a very useful and detailed feature that allows to you categorize and describe your products. It also enables you to show discounted prices.
Fig b. Adding Product in the Store
Your business is currently required to meet the tax duties and other legal obligations of the country, although it is necessary to set up tax settings. People do not usually meet with the idea of ?? setting it on their own.
WooCommerce provides the necessary facilities to make your life easier, simplify the overall process. It is a necessary procedure for configuring WooCommerce based online store.
Fig c. Adding Tax details in the Store
Shipping can be a make-or-break part of the checkout process. The cost of shipping is one of the most important factors in online consumer decision making.
In this step you can choose the rate or free shipping, and adjust the zones you’ll be mailing to
You can also identify different flat rate costs for your zones as well. This can help make your shipping process more streamlined and efficient.
Fig d. Set Up Shipping Address and Details
Being able to easily tweak the elements of your eCommerce site is a joy. Making your site look more unique, finely styling the elements of your online shop to achieve your desired look and enhance your conversions. Woo-commerce has all these options for you.
Fig e. Personalize your store according to your needs
Then, we have the multi-step Woo-Commerce configuration framework. The first step is Store setup where you’ll need to add your store’s location, the currency you want to use, and more.
Fig f. Adding all the necessary details
The next step is Payment where you can set up PayPal for accepting payments or many other options are also available.
Fig g. Payment Methods for The Online Store
That’s it! You’re done with the WooCommerce configuration process. It’s very easy and takes just a few minutes to configure all of its settings.
Now let’s create Checkout pages
The first step in creating a checkout page is to create an environment that is difficult to leave.
We don’t mean to annoy the customer when we say this. We simply want to provide a focused experience for the customer to think about their experience. Imagine if you are in a store, and you had found your ideal watch amongst the pack, everything around was removed, except for the watch and the price tag.
Try creating a “Landing Page” that creates an easier environment for the customer to understand what benefits they are receiving in purchasing your product. They can still click the back button. They can still exit the window.
Alternatively, our K2 Blocks WordPress plugins come with a lot of “Freemium” widgets option to select and design out of the box. This automatically enhances the quality of your Checkout page.
Following the same idea, you are going to want to make sure that your communication on the page is clear and consistent. Whether this is explaining what you get with your purchase or simply communicating the sales process down the checkout page.
Building all of this landing page technology can be a lot of work. If you want an easy solution to customize the WooCommerce checkout page, look no further than K2 Blocks
- Create a page called “Checkout” or whatever you would like the page to say for a title. In the content of the page, simply type [woocommerce_check out]. This shortcode will add all the woo-commerce checkout fields and feature to the page.
Fig h. Adding Checkout Shortcode to the checkout page
Here is the preview of the checkout page created by the Woo-commerce Plugin.
Fig i. Preview of the Checkout Page
Now to customize and add additional items on your checkout page to attract the customer with more tempting offers we are going to use K2 Blocks.
With K2 Blocks Heading Widget you can add your companies name or even add your companies logo or Icon to make it more personalized.
Fig j. Using K2 Blocks Heading Widget
Remind your customers that they need to shop more before the sales offer ends with k2 Blocks ‘’Timer” Widget
Fig j. Using K2 Blocks Timer Widget
Here is the preview of the checkout page
Fig k. Customize Checkout Page
Are you ready to start building your online store on WordPress? K2 Blocks is also designed to work smoothly with Woo Commerce and to display products and information smartly. Check it out and let us know your thoughts!